Sustainability Strategies for Businesses
Every business has its own sustainability journey.
Nancy uses her proprietary 3Vs Framework™ as the roadmap to guide businesses on their sustainability strategies.
view framework
Nancy meets each one where they are – whether just getting started on sustainability or striving to lead by amplifying existing efforts; setting more ambitious goals; and more fully integrating sustainability into their business strategy and across their supply chain.
Nancy's Proprietary 3Vs Framework™
Vehicles
Confirm sustainability strategy pillars and pillar-by-pillar objectives, goals, KPIs, supporting initiatives, and communications to support progress – the detailed strategy and action plan
Value
Confirm value of sustainability to a company – the business case that resonates with the Board, executives and employees
Viewpoint
Articulate an authentic, clear, unique and engaging viewpoint on value of sustainability to a company – the elevator speech or positioning statement that aligns with company mission and values
Value is crucial and often overlooked. It is essential that everyone, especially leaders, believe that sustainability is important to the company. Without belief in the business case, any sustainability efforts are likely to fail.
- Demonstrate the business case to support buy-in, getting crystal clear on the value of addressing sustainability in meaningful ways.
Viewpoint is the singular summary of a company’s role as a responsible corporate citizen – what it wants to achieve and why it cares. It is the rallying cry that inspires employees, investors, customers and consumers to believe in the company and want to support it, separate from the quality of company products or services.
- Equip your company with a new (or updated) positioning statement that becomes the compelling foundation for future sustainability efforts.
VALUE
Viewpoint
VEHICLES
Vehicles represent the path forward, in goals, actions and communications, which enable companies to walk the talk on sustainability.
- Define your focus, operationalize commitments, and ensure continuous engagement and accountability.
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